bpost banque

bpost bank: Invest campaign

Goals

Drive to store

Lead generation

Sales increase

The issue

How to help bpost bank generate investment leads and make it more accessible?

Our solution

Creation of a clear and punchy always-on campaign about investing: « Make your savings grow ». In addition, there are quarterly campaigns based on the same guideline, investing, but adapted to the period of the year, to the events of the moment with strong and clear visuals and claims.

+30%

investments lead compared to the previous year